By taking away a confusing button during a major online retailer’s checkout process, a designer was able to reclaim $300 million in lost sales for his client. Little changes make a lot of difference and listening to your users is where site design changes should be generated. Make it easier for your user to use your site and you will be rewarded. Link.
25 years ago, Apple revolutionized the personal computing world, again. Link
Every bit as interesting as the development of the typography and cartography for the London Underground. From the AIGA Journal of Design. link.
YAY! A redesign that actually improves the logo, and isn’t trendy or chained to a moment in time! Nice job! Link
…and the mess that’s resulted. Rule one- don’t let your competition define you. Rule two- do your research. Rule three- actually have something to say. Link
A particularly clever use of lettering in a parking garage in Melbourne, Australia, that is directional, non-obstructive, and very easy to understand and follow. As my friend, Scamper, suggests, very easy to set up using a light projector. Link
McCain has updated his campaign logo to better compete with Obama’s. Link
When Google changes clothes, even slightly, the internet notices immediately! Link
Veerle asks, many answer. Link
The lucky folks at Ideas on Ideas blog snagged a great interview. The money quote: “It is my greatest fear to die stupid.” Link