I invented the Apple Logo
… And got nothing for it. Rob Janoff, I feel your pain. Link.
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Blog archives
advertising archive
Unpimp Mein Auto
Yeah, I know I don’t drive a VW anymore, but since these ads were created by the agency VW stole away from MINI, is it any wonder that I am in the cross-hairs of this campaign? Link.
Getting a Point Across
Very nice ad for a self defense school in Berlin. Take a tooth and call us! Link.
MINI Ad Agency Boot Camp
Landing the MINI USA account took a lot more than just submitting pretty boards. Link.
YA Disappointing Major Rebrand
Logo design is on a roll here! How does this logo speak to who and what Kodak stands for other than by using red and yellow for the logo? Newer isn’t always better, and brand equity built up in an existing mark is still worth something… or am I completely out of touch? Link.
MINI’s New Ad Agency
Butler, Shine, Stern & Partners are located in Sausalito, and started in Butler’s kitchen. Now the work with some of the world’s biggest advertisers. Link.
Happy Birthday Penguin
Cool bookshelf interface! Link.
Logo Design vs. Brand Design
Is the new AT&T logo the signal that branding has trumped identity and design? Link.
Death to the Death Star
Saul Bass’ logo will not be retained once SBC assumes its new AT&T identity. Link.
The Brand
“It’s very difficult to add a new feature today that your competition can’t add tomorrow. Features aren’t what will separate your company from the crowd, your brand is what will do it.” Link.
